IN THIS SECTION
|
Goals
of BAUN Department of Marketing and Advertising |
|
1- To train students who are
capable of managing national and international marketing processes. |
|
2- To equip the sector with
marketing and sales professionals who adopt ethical principles, apply modern
techniques, and possess strong communication skills. |
|
3- To educate professionals who
can comprehend and analytically interpret mass communication processes such
as advertising, public relations, and marketing communication. |
|
4- To provide knowledge and
skills in basic computer competency, marketing information systems, digital
marketing, e-commerce, social media management, and other new media
processes. |
|
5- To graduate individuals who
can make presentations, apply effective speaking techniques, work effectively
in teams, and adapt to professional business life through applied training
processes. |
